Shopify Tracking Setup
This is the complete Shopify tracking setup I use to send data to GA4, Google Ads, and Meta via both web and server GTM containers.
This product contains:
→ Importable files (.json) for cGTM + sGTM.
→ Custom datalayer implementation (code + instructions).
The GTM templates include:
→ Google Ads tags for conversions and remarketing.
→ GA4 client + tags (config, event) for recommended ecommerce events.
→ Meta Pixel + Conversion API tags for recommended ecommerce events.
→ GTM web client to capture web container load via server URL.
The setup works with:
→ Server-side Tracking
→ Advanced Matching
→ Event Deduplication
→ Enhanced Conversions
→ Dynamic Remarketing
→ New Customer Data
→ Product Cart Data
→ Consent Mode v2
You'll get everything you need to set up Shopify tracking for GA4, Google Ads, and Meta via GTM.